Explore TaylorMade's moments and milestones.

2011

Birth of the Modern Metalwood

Pittsburgh Persimmon

The First Burner

Commitment to Tour
Pittsburgh Persimmon Endures
Tour Preferred

Tour Preferred

Burner Wins First Major
Utility Breakthrough

The Burner Bubble Breakout
Tour Domination
R&D Grows Five-Fold

Titanium Breakthrough
Lehman

300 Series
New Logo. Same Success.

Inverted Cone
rac Technology
New Club Category

MAXFLI
Weir
U.S. Open History

Innovation in Adjustability
r7 Revolution

PureRoll Technology
Movable Weight Technology

100 Wins
r7 Draw
TaylorMade Golf Balls

r7 SuperQuad
SuperFast Technology
First TP Red Win

Dual Crown Technology
Last r7
Monza Spider
SelectFit Technology
LDP Technology

Burner Irons
Tour Domination
Flight Control Technology
First Major Win for TP Ball

Burner SuperFast Driver
Short Game Innovations
Kaymer Conquers
5 Layers of Performance
R9 SuperTri Driver

R11 Driver
Burner SuperFast 2.0 Driver
Ghost Series
All Forged. Forged for All.
White Driver Success